Karndean & Farfetch
KARNDEAN Designflooring is featured as part of the newly designed multi-faceted London headquarters of global fashion brand Farfetch.
Designed by London-based Studiofibre, the 3,500sqm space integrates work, private shopping and event areas. Reportedly taking inspiration from the individual style that Farfetch curates and delivers to its own global customer base, Studiofibre opted to create what the company describes as a 'flexible, stylish and deconstructed space for users'.
When tasked with delivering a highly proficient and stunning floor, Fiona Livingstone, co-founder and director of Studiofibre, opted for a gallery-style scheme with Karndean LooseLay Colorado underfoot throughout. Fiona explains aesthetics and functionality were high on the design agenda, and Colorado played a significant role in delivering what is said to be an industrial yet luxurious backdrop:
‘Flexibility is key for us when looking for the right floorcovering,’ commented Fiona. She said: ‘With a wide mix of colourways and practical format, Karndean LooseLay helped us create an eclectic, stylish space.’
Colorado’s reportedly distinctive light grey hues and sealed concrete finish are said to have offered the realistic effect of poured concrete with added acoustic benefits and the ability to access underfloor services.
‘Midway through this project, Farfetch decided to take an additional floor in the building to accommodate their growing headcount,’ explains Fiona.
She added: ‘Having the added acoustic benefits of reducing noise transfer to rooms below meant we could continue our Colorado theme throughout the entire scheme without any disruption caused to our original plans.’
Reportedly taking inspiration from both the technology and fashion worlds, and tapping into Farfetch’s ‘lead don’t follow’ ethos, Studiofibre added a mix of curated pieces and bespoke furniture including a solid stone-effect Corian boardroom table, bamboo staircase and oversized contemporary circular chandelier.
Matthew Speck, commercial sales director of Karndean Designflooring, said: ‘Studiofibre have innovatively infused all aspects of the Farfetch brand to create a space that reflects their evolving style and identity. We’re thrilled to be involved with this project as it demonstrates the versatility and sophistication of our Karndean LooseLay products in commercial applications.’