CAUSEWAY Carpets says it now delivers its quality wool, wool-rich and polyester carpets in a matter of days, allowing stores nationwide to access its premium products exactly when they need them.
A carpet brand made for independent retailers by Portuguese manufacturer, Lusotufo, Causeway Carpets is reportedly focused on providing the service to match its quality carpet collections. Now, with the reduction of delivery lead times to under five days, it says it’s taken a major step forward in achieving that.
By significantly increasing its stockholding in the UK, Causeway Carpets is able to offer competitive lead-times across its most popular styles, giving retailers the service they need to match customer expectations, adds the company.
‘Improving our service has been the priority,’ explains Richard Moore, commercial director. ‘We know our growing network of independent retailers rely on great service and so we’ve worked behind the scenes to make that a reality. We’re now able to provide cut lengths of our most popular collections in less than a week through Alliance Flooring Distribution, giving us the reliability of a trusted UK logistics provider.’
The company has also invested heavily in its website and offers a free sample service for customers at this key research stage. Its independent retailers also benefit from the stockist finder, which allows consumers to find their nearest specialist.
In store, Causeway Carpets says it’s delivering too. Choosing from the compact display unit or multi display unit, retailers can customise the ranges to the needs of their customer base. Finished in premium wood veneer, with classic blue and gold branding, the displays offer a premium look in-line with the brand’s upper-mid market positioning.
‘The quality of carpets made by Lusotufo is undeniable, but it’s also important to emphasise this quality through interactions and touchpoints with customers. Our brand, website and point-of-sale was developed to reflect the quality of our products and to ensure a great experience for all customers. We’re pleased our service to retailers now matches that,’ says Richard.
01388 737622
sales@causewaycarpets.com
www.causewaycarpets.com
