Beauflorwill be relaunching its Create digital design concept at Flanders Floor Days this June.
Beauflor’s Create concept has become the benchmark in flexible custom design for vinyl flooring and for this year’s Flanders Flooring Days (FFD), the Belgian manufacturer is relaunching the programme with more focus on co-creation.
Create utilises Beauflor’s advanced digital print technology to allow almost any image to be printed on to its vinyl flooring. The flexibility of digital printing also means that custom designs can be produced quickly and at low order volumes. To relaunch Create, Beauflor will immerse visitors in a journey of design discovery, culminating in the installation of designs created through the programme in its studio.
The Create concept makes Beauflor a leader in design and digital print technology, but the company will also use FFD to show how it competes on value and volume in its residential and commercial products. Through two revamped entry-level collections and a mid-level range aimed at independent retailers and wholesalers, Beauflor will show just how its product portfolio meets the current demands of the UK flooring market.
Chris Roberts, regional sales director, says: “We’d love to welcome the UK flooring industry to our showroom throughout Flanders Flooring Days. For everyone, it’s a great opportunity to get up to speed with our product developments as well as experience how our Create programme is changing the way people think about vinyl flooring. The digital technology behind Create is really impressive and a visit to our showroom, which is just half an hour’s drive from Kortrijk, will give a unique insight into the concept.”
Visitors will also be able to discover the latest trends and enjoy an exclusive glimpse into Beauflor’s 2026 launches. Find out more about Flanders Flooring Days, 2nd – 5th June, Belgium at https://ffd25.registration.xpogroup.com/invitation?language=en and book your appointment to ensure the best possible experience when you visit.