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Malmo launches ‘inspirational new look-book brochure’

MALMO has launched what it describes as a stunning new brochure, brimming with beautiful lifestyle photography.

Says the company: ‘The inspirational catalogue showcases the depth and breadth of the Malmo luxury vinyl tile (LVT) collection in a striking new look-book format that will capture the imagination of consumers.

‘The image-led, 44-page brochure is easy to browse and features the complete Rigid Senses, Rigid Comfort and Stickdown Freedom ranges. It includes the latest additions to the Malmo LVT portfolio, including eight new Pressed Bevel designs, which recently joined the Rigid Senses range, and four new, on-trend tile decors added to the Rigid Comfort collection.’

The company continues: ‘Packed with design ideas to highlight its flexible flooring solutions, the new Malmo brochure has been created with consumers in mind and provides retailers with a valuable sales tool. As well as striking, aspirational imagery, the catalogue also features concise technical and product information to make it even easier for customers to choose the perfect Malmo LVT flooring for their project.’

It adds: ‘Details of the brand’s eco credentials are included with a double page spread highlighting how sustainability is a Malmo core value, while consumers are invited to share photos of Malmo flooring in their own homes through the brand’s Instagram page. As well as a high variety of domestic applications, Malmo LVT flooring is also ideal for use in many commercial settings.’

The new-look brochure can be downloaded from the recently redesigned Malmo website, which has been ‘stylishly refreshed to make it even easier to navigate’.

Concludes the company: ‘The complete Malmo LVT range offers a wide choice of 65 designs across its Stickdown and Rigid formats. All products are available for 24-48 hour delivery from all IDS branches nationwide.’
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