WITH the global economy producing over 100 billion garments a year, it’s little wonder the clothing industry has had such a debilitating effect on the environment for so long. Experts estimate that the industry’s climate impact ranges from 4% to 10% of overall global carbon emissions, so there’s no getting away from the fact that it has been a major contributor to climate change and biodiversity loss through production processes and the use of fossil-based synthetics. That’s why the sustainability efforts of clothing manufacturers and their supply chains are crucial to our planet’s wellbeing.
While consumers are increasingly demanding an emphasis on sustainability from fashion brands, short-life throwaway clothing is very much under the environmental spotlight. The retail clothing industry is becoming increasingly immersed in the effects on our climate through the actions of high-intensity fashion buyers and the leading workwear manufacturers are also focussing on the problems caused by poor quality, eco-unfriendly workwear.
Poor quality fabrics produce a short lifecycle with these garments heading for landfill rather than being part of the drive towards circular business models and climate-friendly user satisfaction.
Mintel’s report on the Sustainable Fashion Market Outlook has observed that the cost of living crisis has played a part in helping consumers adopt more sustainable buying choices. Inflationary pressures have led people to buy fewer clothing items, shopping less frequently as well as choosing more durable, better quality pieces.
As a result, 52% of consumers claim that rising prices have made them more aware of sustainable clothing, while sales of pre-loved clothing in charity outlets and through online retailers are increasing.
When it comes to workwear however, pre-loved Jackets and Work Trousers are not always an option, thus well-informed, sustainable buying choices by individuals and businesses alike are increasingly important.
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